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Old 10-23-2009, 10:58 AM   #1 (permalink)
 
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Pricing help

I have a 8 bed tanning salon in Texas that I ened to see if I should be doing something different as far as pkg pricing. This is what I have.

4 Puretan 28 lamp beds
1 alpha sun 15 minute bed
1 Soltron Touchdown bed
1 Quantum 851 52 bulb stand up bed
1 Sunstar 332 12 minute bed with facials

I need help on setting up pricing. I have been offering 25 per month for the 20 minute beds and 35 per month for any bed?

Is this good or should I do something different?

Any help is appreciated.
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Old 10-23-2009, 11:44 AM   #2 (permalink)
 
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Re: Pricing help

raise the 20 minute bed price by 5-10 month

you are leaving money on the table by not having upgrade charges for the better beds.

you should have each bed priced accordingly or group them together for levels with higher prices of at least 40-60 depending on how you split them individually or grouped. and then assign upgrade fees for them from 3-7 dollars.

if anyone fusses about the price increase, throw them a few free upgrades or #x free upgrades with lotion purchases.

also, do you have session prices or copay packages.
however u do it, your prices need to be higher.

Last edited by ekc123; 10-23-2009 at 11:45 AM. Reason: adding more infor
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Old 10-23-2009, 11:56 AM   #3 (permalink)
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Re: Pricing help

What are your individual session rates?
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Old 10-23-2009, 12:03 PM   #4 (permalink)
 
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Re: Pricing help

7.00 For base and 10.00 for the upper lev
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Old 10-23-2009, 12:26 PM   #5 (permalink)
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Re: Pricing help

Quote:
Originally Posted by welch2300 View Post
4 Puretan 28 lamp beds
1 alpha sun 15 minute bed
1 Soltron Touchdown bed
1 Quantum 851 52 bulb stand up bed
1 Sunstar 332 12 minute bed with facials
Quote:
Originally Posted by welch2300 View Post
7.00 For base and 10.00 for the upper lev
What beds do you consider base and upper?

What kind of lamps does your Quantum call for?
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Old 10-23-2009, 12:30 PM   #6 (permalink)
 
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Re: Pricing help

Puretan 28 lamp bed are 100 w this are the base beds

Quatum 52 160 W upper bed
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Old 10-23-2009, 12:36 PM   #7 (permalink)
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Re: Pricing help

Is your Touchdown 120w/100w?

" Alpha Sun 160w/100w?
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Old 10-23-2009, 12:52 PM   #8 (permalink)
 
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Re: Pricing help

Yes
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Old 10-23-2009, 01:21 PM   #9 (permalink)
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Re: Pricing help

Puretan $7

Touchdown & Sunstar 332 $8-$10

There is no big difference in these 3 units. I believe all are powered by 100W ballasts. So, even if the lamps you are using are 120w, they are only being driven @ 100w.

The only real benefit is the facials in the 332.

Quantum $10-$12

If you can keep this price in line with the Alpha Sun, I would. It will depend on the demand for stand ups in your area.

Alpha Sun $12

You need to raise the price of your unlimited like ekc123 said. I would say $45-$50 on the base level equip and they would need to pay upgrade fees to use the other beds.

Offer session pkges or preferably point pkges also. Does your software accommodate all pkge types?

Maybe a few others will chime in with some advice for you. Bottom line is your prices are too low.
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Old 10-23-2009, 01:34 PM   #10 (permalink)
 
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Re: Pricing help

I was going to say more, but figured a 20 increase would cause her customers to have a stroke and was figuring 10 now and then maybe another 5 -10 at season start.
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